Joanna Ultra Color Silver Platinum Shampoo Eliminate Yellow Shade

If you're seeking a reliable solution to banish yellow undertones and achieve a fresh, platinum sheen, the Joanna Ultra Color Silver Platinum Shampoo is your ultimate ally. Designed for those with blonde or grey hair, this shampoo expertly highlights cool tones while eliminating unwanted brassiness. Infused with carefully selected neutralising pigments, it refreshes your colour after just a few washes, leaving your hair with a revitalised, cool tone.

Beyond colour enhancement, this shampoo pampers your hair with its protective and strengthening formula. It not only neutralises yellow shades but also nourishes and fortifies your hair, making it softer, more flexible, and radiant. Perfect for regular use, it helps maintain a fresh, cool blonde look over time. For optimal results, pair with the conditioner and pigment from the same line, designed specifically for the care of blonde, bleached, and grey hair.

• Perfect for blonde, bleached, and grey hair
• Neutralises warm, yellow tones and restores a cool hue
• Strengthens and nourishes with active conditioning ingredients
• Ideal for consistent use to maintain a fresh, cool blonde
• Helps keep your hair's cool tone vibrant for longer